that before The Candace Owens Show became The Candace Owens Show, it was envisioned as a talk show featuring guests from the left end of the political spectrum. It's original name was going to be Crossover but it turned out that few left-leaning guests were open to the show. There's something about having a head full of bad ideas which makes them avoid putting them to the test in an open dialogue. Go figure. So the show concept was changed and the Crossover branding ended up getting scrapped. However, these were some of the logo and branding concepts that I've enjoyed working on the most at PragerU.
I really took about a week of breaking down Candace's content and posts as well as her videos. Blexit had a semi-90's pop attitude that I still think is the correct way to brand her and that motivated this title opener. With Candace there is a serious opportunity for conservatives to try something more Avant Garde. Maybe we'll get there sometime soon!